Communications, Culture & Society

Sexism still permeates culture through the pervasiveness of gender stereotypes as well as misogynistic, negative and violent imagery in mass media. Perceptions of identity and gender roles are influenced, reflected and reinforced through myths, narratives and stories. Cultural cues about appropriate gender roles can have a negative and harmful impact by, for example, defining strength and rationalism as ”masculine” and submissiveness and emotionalism as ”feminine.” NCRW and its members are promoting awareness through research and critical analysis that uncover the tensions and assumptions involved in identity and gender roles.